About Us

FOUNDER & CEO

Jared Laird is a political and government affairs professional with a strong track record in campaign strategy, communications, and grassroots organizing. As the founder of Laird Strategies, he advises campaigns, political organizations, and municipalities on strategic planning, voter outreach, and modern communications—from social media and text campaigns to direct mail and field operations. Known for his ability to integrate data-driven tactics with on-the-ground organizing, he has supported efforts from petitioning through Election Day and into governance, helping clients execute cohesive and effective campaign strategies. 

In addition to his consulting work, Laird has held key leadership roles within party organizations at multiple levels. His experience spans voter data analysis, vote-by-mail programs, volunteer management, and fundraising, as well as message development and media relations. He has managed and contributed to multiple successful campaigns, including judicial and state-level races, where he oversaw comprehensive operations such as field programs, compliance, communications, and donor engagement. 

Laird holds a Bachelor’s degree in Political Science from Temple University and brings a well-rounded skill set that includes public relations, strategic communications, and digital outreach. An Eagle Scout with a background in community involvement, he combines organizational discipline with creative problem-solving. His work reflects a consistent focus on building relationships, strengthening political infrastructure, and delivering measurable results for candidates and organizations.